FOR SOCIAL MEDIA
THAT IS creative, authentic, organic, inclusive
AND A LITTLE ADDICTIVE.
“These aren’t just buzz words. they have the power to build Brand Reputation through an engaged community of followers who trust you and advocate for you.”
Street photograph, Lisbon, 2023
© 2023 Nicole Machado. All Rights Reserved.
Work
corporate campaigns
creative content
Branding & Photography
street Photography
campaigns
film design
Reputation building
Social Media strategies
6 nuggets of wisdom for b2b social media
Expertise
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Crafting strategies informed by data and social listening, aligned with organisational objectives.
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Authentic, narrative-driven content to highlight values and social impact, in a way that emotionally connects with the audience.
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Applying high-level skills in filmmaking, photography, graphic design, to create rich, diverse and engaging content that brings brand stories to life.
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Designing and delivering visually distinct, emotionally engaging, and strategically aligned campaigns that strengthen brand identity and drive action.
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Monitoring and analysing online conversations to understand brand perception, essential to effective reputation management.
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Formulating community management plans that ensure two-way communication for relationship building to ensure consistency, clarity, and calm, especially during sensitive moments.